Originally appeared on the Moderation Management website on October 8, 2025 by Madeleine Zimmerman, MSW, LCSW If you’ve ever thought, “I know I need to stop drinking, but I don’t want to,” you’re not alone. As a therapist, I hear this phrase often: “I know I need to stop, but…” It’s usually followed by: “I don’t want to.” “…I can’t imagine my social life without it.” “…I’m afraid of failing.” That little word— but —carries a lot of weight. It’s the sound of ambivalence. And

September 6, 2025/by Madeleine Zimmerman , originally appeared on the Moderation Management website One of the most powerful tools for managing alcohol cravings is urge surfing. Paired with grounding techniques, urge surfing helps you feel calmer, more in control, and less reactive when cravings strike. Have you ever felt a craving come out of nowhere, that sudden pull toward a drink that feels impossible to resist? You’re not alone. The good news: cravings are a lot like wa

Help! It’s the Holidays!! When you don’t feel like drinking, or want to drink less, here’s some ideas One of my favorite things to do around this time before the holiday season is in full swing is to look around for articles on non-alcoholic beverages, otherwise known as NA drinks. When I stopped drinking alcohol decades ago, the only choice out there was a really awful NA beer, O’Douls. Ugh. I don’t think I even finished my first one, it was so bad. So, I stopped looking fo